A commercial can cost almost nothing or more than a house, depending on who makes it and what it’s for. Simulmedia’s 2026 guide puts production at $0 to $5,000 for DIY and AI tools, $3,000 to $15,000 for local production, $15,000 to $50,000 for regional quality, and $50,000 to $500,000 for national-standard ads (Simulmedia).
The biggest cost drivers are length, crew size, actors, locations, and where the ad will run. A short commercial made for social media skips most of those expenses. That’s why Digitize Us packages for 20- to 30-second commercials run $600 to $1,000, with script, voiceover, music, and platform-ready versions included.