by admin | Sep 30, 2026 | Production Costs
Every commercial has two costs: making it and showing it. Production covers the script, visuals, voiceover, music, and editing. Airtime, or ad spend, is what you pay a TV station or platform to put it in front of viewers. When people quote a commercial’s price,...
by admin | Sep 30, 2026 | Production Costs
For Super Bowl LX in February 2026, NBC sold some 30-second spots for more than $10 million, above the $8 million average advertisers paid the year before (SportsPro). That price covers airtime only. The brands are paying for one of the largest live audiences in the...
by admin | Sep 30, 2026 | Production Costs
A commercial can cost almost nothing or more than a house, depending on who makes it and what it’s for. Simulmedia’s 2026 guide puts production at $0 to $5,000 for DIY and AI tools, $3,000 to $15,000 for local production, $15,000 to $50,000 for regional...